Welcome to the Writing and Digital Media Studio
At the beginning of the semester we mentioned memes briefly. Now that you have your blogs going and are working on client projects, you might be interested in developing a meme for your project. So, what is a “meme”? Embedded in this post are two memes related to Education as Empowerment for children in Africa.
A meme is “an idea, behavior or style that spreads from person to person within a culture.”A meme acts as a unit for carrying cultural ideas, symbols or practices, which can be transmitted from one mind to another through writing, speech, gestures, rituals or other imitable phenomena. The meme, analogous to a gene, was conceived as a “unit of culture” (an idea, belief, pattern of behaviour, etc.) which is “hosted” in one or more individual minds, and which can reproduce itself, thereby jumping from mind to mind.
The word meme originated with Richard Dawkins’ 1976 book The Selfish Gene. The idea was that by the process of imitation, a cultural concept would replicate (much like genes replicate). Dawkins defined the meme as a unit of cultural transmission, or a unit of imitation and replication, but later definitions would vary. Memes, analogously to genes, vary in their aptitude to replicate; memes that are good at getting themselves copied tend to spread and remain, whereas the less good ones have a higher probability of being ignored and forgotten.
“Memetics” is a theory of mental content notable for sidestepping the traditional concern with the truth of ideas and beliefs. Instead, it is interested in their success. Hence, memes have become cultural artifacts that function as much as propaganda as cultural symbols.
Disclaimer: the definition above is a consolidation of several common views of meme gleaned from a variety of popular sources.
“Meme Generator”: http://memegenerator.net/
“Know your meme”: http://knowyourmeme.com/
“Quick Meme”: http://www.quickmeme.com/
Fun with memes: for your next blog post, go to one of the sites above and create a fun meme for yourself.
Post your meme on your blog as part of a post that explains the meaning or purpose of your meme. Create a new category for your blog “memes” and label the post as both “memes” and “Studio3880”.
If you twitter your meme post to Studio3880, you will receive 10 pts.